1. Designing needle-and-thread motifs that look sleek and industrial rather than craft-like.
2. Creating apparel hang tags that elevate garment presentation in retail stores.
Oriental Tex Int. — Textile Brand Identity
Modern textile manufacturing and garment export branding with custom needle-and-thread typography.
Comprehensive corporate identity and packaging design for Oriental Tex Int., including custom wordmark, hangtags, stationery, and fabric swatch guides.
Project Story & Background
As a premier textile export enterprise, Oriental Tex Int. required branding that communicates precision stitching, global fabric standards, and trade authority. I designed a bespoke wordmark where letterforms flow like threaded stitching.
Key Engineering Challenges & Solutions
Challenges
Technical Solutions
1. Engineered clean geometric lines with an embedded needle eye in the primary mark.
2. Designed die-cut hangtags on textured cardstock with terracotta and slate contrast.
★★★★★
"The needle-and-thread identity gave our export line an international edge. The hangtags and stationery received praise from all our global buyers."
Project Screenshot Gallery
Oriental Tex Int. Hangtags, Cards & Brand System